Courtesy of The Economist, an interesting article on augmented reality. As the report notes: VIRTUAL reality never quite lived up to the hype. In the 1990s films such as “Lawnmower Man†and “The Matrix†depicted computer-generated worlds in which people could completely immerse themselves. In some respects this technology has become widespread: think of all […]
Read more »Via Hemispheres Magazine, an interesting look at the rise of online game company Zynga which has based its 
business on social networking and 
microntransactions. As the article notes: “…Your new neighbor “Steph†just sent you some cherries and avocados, which will fit nicely in a tidy little plot next to your eggplants. You’ve still got […]
Read more »Via The Guardian, an interesting commentary on The Attraction Economy and in-game advertising. As the article notes: “…Whether you like the idea or not, in-game advertising is big business and it’s only going to get bigger. Earlier this year, Screen Digest predicted that the sector would be worth over £1bn by 2014 – commercial messages […]
Read more »Courtesy of The Atlantic, a short article on the economics of video games. As the article notes: “… I’ve spent more time playing Fable II than I’d really like to admit. Like recent entries in the Grand Theft Auto series, it’s an open-world game that allows the player to travel to any location at any […]
Read more »Via Terranova, interesting research on the economics of EQII. As the article notes: “…We think the paper is notable because it is the first instance (as far as we know) of published, peer-reviewed, basic economic tests using actual large-scale data from a virtual world. No estimates, no samples, no bootstrapping–just all of the data, period. […]
Read more »Via Fast Company, an interesting report on a new game that may provide a glimpse into gaming of the future. As the article notes: “…Social networking and augmented reality are the tech buzzwords du jour–but what happens when you mix the two up? You get the casual game Cannonballz from Zugara. And it’s a little […]
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