Nike Buys Virtual Sneaker Maker To Sell Digital Shoes In The Metaverse

Via CNN Business, an article on Nike’s acquisition of a virtual sneaker maker to sell digital shoes in the metaverse: Nike said on Monday it had bought virtual sneaker company RTFKT for an undisclosed sum, as the sportswear giant looks to quickly expand its footprint in the fast-growing “metaverse.” Last month, Nike (NKE) became one of the first big […]

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What Will Art Look Like in the Metaverse?

Via the New York Times, an interesting look at what art will look like in the future: In the opening pages of Ben Lerner’s debut novel, “Leaving the Atocha Station,” his narrator goes to Madrid’s Prado museum and observes a stranger breaking into sobs in front of Rogier van der Weyden’s “Descent From the Cross,” a votive […]

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The Metaverse Is Already Here — It’s Minecraft

Via debugger, an article on Minecraft, an existing metaverse: What will “the metaverse” look like? Last week, we got a glimpse of Mark Zuckerberg’s vision for it, in his video presentation. If you didn’t see it, CNET has a highlights reel: It begins with Zuckerberg being raptured into his metaverse apartment, where he picks out an […]

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Into the Metaverse: Where Crypto, Gaming and Capitalism Collide

Via Bloomberg, an interesting article on the metaverse: To understand why Mark Zuckerberg thinks “the metaverse” is the next frontier, consider the case of Sam Peurifoy. The 27-year-old chemistry PhD from Columbia University left his job at Goldman Sachs at the height of the pandemic and is now seeking out his fortune in crypto by playing […]

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Mixed-Reality Sports: Pastimes Of The Future?

Via DigiDay, an article on how mixed-reality sports companies are building the pastimes, and brand activations, of the future: The rise of competitive gaming has shown the entertainment value of contests that aren’t limited by technology or physics. When stick-and-ball sports fully return, players and spectators who transitioned to esports during the COVID-19 pandemic might find […]

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In Metaverse, Will Big Gaming Eventually Become Big Tech?

Via The Economist, commentary on big gaming’s role in the metaverse: In “Ready, Player One”, a science-fiction novel set in 2045, people can escape a ghastly world of global warming and economic mayhem by teleporting themselves into the oasis, a parallel universe where they can change identity, hang out and forget the miseries of everyday life. In […]

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