Archive for July, 2016

Pokemon Go Will Make You Crave Augmented Reality

Courtesy of The New Yorker, a detailed look at Pokemon Go: It started as an April Fools’ joke. Google released a funny video that mashed up Google Maps and Pokémon. The video, released on April 1, 2014, went viral, drawing more than eighteen million views in all. “We thought, Why not try and make it […]

Read more »



Pokémon Go: Passing Virtual Reality and Bringing Augmented Reality Mainstream

Via Recode, a look at a new Pokémon game that is bringing augmented reality mainstream: Why is everyone suddenly talking about Pokémon? That’s the question I’ve been asking myself after navigating a Pokémon-related social media hailstorm the last few days, complete with witty tweets and jokes, and even great videos, like this oneof my boss, Recode editor in chief […]

Read more »


  | 
 
© 2019 SynWorlds LLC.  ‘SynWorlds’ and ‘Virtual Worlds. Real Play.’ are service marks of SynWorlds LLC.