Archive for August, 2011

For the Win: Serious Gamification

Via Knowledge@Wharton, several articles looking at gamification: “Knowledge@Wharton: Thanks to all of you for coming. I’d like to begin with a question about what gamification is and how it is relevant to business. Kevin, do you want to start? Kevin Werbach: Sure. I generally define gamification as the application of techniques or mechanisms from game […]

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